Product Listings
Product listings are how vendors showcase their tools and services on MSP Collective. Each listing appears in the marketplace and on your vendor profile.
Creating a Listing
- Go to Vendor Dashboard → Products
- Click Add Product
- Fill in the required fields:
| Field | Description |
|---|---|
| Name | Product name as it should appear in the marketplace |
| Slug | URL-friendly identifier (auto-generated from name, editable) |
| Category | One of 17 categories (see below) |
| Website URL | Link to the product's page on your website |
| Description | What the product does, who it's for, and key features |
- Click Submit
Listing Categories
Collective organizes products into 17 categories:
| Category | Description |
|---|---|
| RMM | Remote monitoring and management |
| PSA | Professional services automation |
| Backup | Backup and disaster recovery |
| Security | Cybersecurity and compliance |
| Cloud | Cloud infrastructure and services |
| Networking | Network monitoring and management |
| VoIP | Voice and unified communications |
| Documentation | IT documentation and knowledge base |
| Automation | Workflow automation and scripting |
| Hardware | Hardware procurement and management |
| Distributor | Distribution and procurement |
| Consulting | IT consulting and professional services |
| Training | Training and education |
| Insurance | Cyber insurance |
| Marketing | Marketing tools for MSPs |
| Finance | Financial tools and accounting |
| Other | Everything else |
Listing Review and Approval
New listings go through a content review process before appearing in the marketplace. The system runs an automated content safety check on submission.
- Starter through Pro tiers — Listings require approval before appearing publicly
- Enterprise and Founding Partner tiers — Listings are auto-approved
If your listing is rejected, you'll receive a notification explaining why. Edit the listing to address the feedback and resubmit.
Updating a Listing
- Go to Vendor Dashboard → Products
- Click the product you want to edit
- Make your changes
- Click Save
Updates to existing listings go through the same content safety check. The listing stays visible with its current content until the update is approved.
Featured Listings
Growth tier and above can mark listings as featured. Featured listings get:
- Higher visibility in marketplace search results
- A "Featured" badge on the listing card
- Prominent placement on your vendor profile
Listing Analytics
Track how each listing performs:
- Impressions — How many times the listing appeared in search results and feeds
- Clicks — How many practitioners clicked through to the listing detail page
- Conversions — Click-throughs to your product website
Analytics data is aggregated daily. There is a 48-hour processing delay before stats appear in the dashboard.
Product Requests
Practitioners can request products that aren't yet listed:
- Practitioner clicks Request a Product in the marketplace
- Fills in the product name, vendor name, and category
- Admins review requests and can invite vendors to list
This helps identify gaps in the marketplace and opportunities for vendors.