The One Brand is an AI-powered brand identity and digital asset management platform built for MSPs and marketing agencies. It combines an AI-guided logo wizard, a full website builder, landing page tools, and an automated collateral engine — all in one place, with your brand automatically propagated across every product in The One Stack.
Who Uses It
| Role | How They Use Brand |
|---|
| MSP Owner | Create and manage your agency's brand identity, set brand guidelines, propagate brand across the stack |
| Technician | Create and manage client brands, build client websites and landing pages, generate proposals and QR codes |
| End Client | Access branded Portal, receive branded invoices, emails, and PDF reports |
Key Capabilities
- AI Brand Wizard — 8-step guided wizard that uses Claude AI to generate 20 logo concepts from your business info, then refines the selected logo to final variations (full-color, monochrome, reversed, icon)
- Brand Library — Store and manage multiple brands (your own + all client brands), export brand kits as ZIP, sync clients from PSA/CRM
- Website Builder — Multi-page websites with a section-based WYSIWYG editor, custom domain support via Cloudflare, built-in analytics, and blog/CMS
- Landing Pages — Template-based landing pages with AI copy generation, lead capture forms, A/B testing, and analytics
- Collateral Engine — AI-generated branded assets: social media kits, business cards, email signatures, proposals, QBR decks, brand guidelines PDF, and more
- Brand Import — Upload an existing logo or provide a domain URL; Claude Vision analyzes and reverse-engineers the brand identity
- Brand Propagation — Push your brand (colors, logo, typography) to every One Stack product with one click
- Media Library — Central asset repository with AI-powered auto-tagging and search
- SEO & Analytics — Per-page meta tags, sitemap auto-generation, privacy-first visitor analytics
- Mission Entitlements — Mission organizations get 1 website + 10 landing pages auto-provisioned on signup
How It Fits in The One Stack
Brand is the visual identity layer for the entire platform. When you update your brand, that change flows outward automatically.
| Product | Brand Integration |
|---|
| Hub | SSO authentication and org context |
| PSA | Branded invoice headers and email footers; client brands sync from client list |
| CRM | Client brand creation when companies sync |
| Books | Branded invoice and statement PDFs |
| Portal | Custom branded client portal (colors, logo, favicon) |
| Relay | Branded email headers and footers for all outbound email |
| Mission | Auto-provisioned website + landing pages on org creation |
| The One Bus | Propagation events distributed async to all connected products |
Prerequisites
- An active The One Stack organization with Hub access
- Brand product entitlement (Creator, Agency, or Enterprise plan)
- For custom domains: access to your domain's DNS provider
Plan Tiers
| Plan | Price | Websites | Landing Pages | Client Brands |
|---|
| Free | $0/mo | 0 | 2 | — |
| Creator | $99/mo | 1 | 10 | — |
| Agency | $199/mo | 10 | 50 | Unlimited |
| Enterprise | $349/mo | Unlimited | Unlimited | Unlimited + API |
Next Steps