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Delivery Analytics

The Analytics page provides visual insights into your email sending performance with charts, trends, and breakdowns. Use it to monitor delivery health, track engagement, and identify issues early.

Accessing Analytics

Navigate to Analytics in the left sidebar. Select a date range: 7 days, 30 days, or 90 days.

Metrics Overview

The top of the page shows aggregate totals for the selected period:

MetricWhat It Measures
Total SentNumber of emails submitted to SES
Delivery RatePercentage of sent emails that were delivered (target: above 95%)
Bounce RatePercentage of sent emails that bounced (target: below 5%)
Open RatePercentage of delivered emails opened at least once

Metrics that exceed warning thresholds display a warning indicator:

  • Bounce rate above 5% shows a yellow warning
  • Bounce rate above 10% shows a red warning

Charts

Email Volume

Bar chart showing daily email counts split by Sent and Delivered. A growing gap between sent and delivered indicates deliverability problems.

Delivery Rate Trend

Line chart showing daily delivery rate percentage. Look for:

  • Consistent rate above 95% — healthy
  • Sudden drops — investigate for bounced domains or blacklisting
  • Gradual decline — list quality may be degrading

Open Rate Trend

Line chart showing daily open rate percentage. Open rates vary widely by email type:

  • Transactional (ticket updates): 40-60% typical
  • Automated notifications: 20-40% typical
  • Batch sends: 10-30% typical

Bounce Rate Trend

Line chart showing daily bounce rate percentage. A red threshold line appears at your configured bounce rate threshold (default: 5%).

⚠️A bounce rate consistently above 5% puts your SES account at risk. Investigate immediately — clean your recipient lists and check for invalid domains.

By Product Breakdown

A pie chart and legend showing email volume segmented by the product tag. This shows which products (PSA, CRM, Portal, etc.) are sending the most email through Relay.

Use this to:

  • Understand which integrations drive the most volume
  • Identify unexpected spikes from a specific product
  • Plan capacity and rate limit allocation

Top Recipients

A list of the 10 most-emailed addresses in the selected period. Useful for:

  • Identifying recipients who receive a disproportionate number of emails
  • Spotting automated loops (same address receiving hundreds of emails)
  • Understanding which clients generate the most email traffic

Dashboard vs Analytics

The Dashboard shows today's stats and recent activity at a glance. Analytics provides historical trends and deeper breakdowns. Use the Dashboard for daily monitoring and Analytics for weekly/monthly reviews.

Dashboard Cards

The Dashboard page shows four stat cards:

  • Sent — Emails sent today
  • Delivered — Emails delivered today
  • Bounced — Emails bounced today
  • Open Rate — Today's open rate percentage

Plus a 30-day trend chart and recent activity list.

Daily Stats Aggregation

Stats are aggregated automatically at 2 AM UTC each day by a background timer function. The aggregation:

  1. Scans all email logs for the previous day
  2. Groups by tenant
  3. Calculates: sent, delivered, bounced, complained, rejected, opened, clicked counts
  4. Computes delivery rate and open rate percentages
  5. Stores as a daily stats record

Historical analytics queries pull from these pre-aggregated stats for fast loading.

API Reference

Query analytics via the API with a key that has the read-logs scope:

MethodEndpointDescription
GET/api/statsDaily delivery metrics for a date range
GET/api/analyticsDetailed analytics with breakdowns and top recipients
GET/api/dashboardToday's stats, 30-day trend, and recent emails